Ethos wanted to go beyond the 'prize' in the structuring of after-sales, to have a Loyalty phase unique and offer customers a different experience.

Talents involved
  • Strategist
  • Creative Director
  • Motion Designer
  • Team Coordinator


With a co-design approach and on-site workshops, we focused on the real needs of Ethos and realized that complex concepts such as Web3 and Blockchain offered a new and simple way to build an unprecedented loyalty experience.

Web3 platform design for Ethos


Beautyland is born, the Ethos platform that involves customers with gamification mechanics based on web3, offering an unprecedented involvement and sense of community for the sector.

Web3 platform design for Ethos